Typically Swedish


From picturesque fishing villages to endless forests, in Sweden nature plays an important role in everyday life. At the same time, Swedish society is known for being open, innovative, caring and authentic. Yes, things are a little different in Sweden!

Over the years a unique IKEA culture and set of values have developed from our roots in Sweden. The IKEA culture and values shape everything we do. You’ve probably sensed it by now: we have a special way of doing things.


A culture of hearts

The IKEA culture is hard to describe but easy to embrace. It’s a culture of enthusiasm, togetherness and willpower, born from our roots in southern Sweden and inspired by the IKEA founder, Ingvar Kamprad.

The IKEA culture humbly unites us in our work to create a better everyday life for the many people. It’s not an easy task – and maybe that’s why we and all other IKEA co-workers are so dedicated and so stubborn.

We all share the same conviction that many, not few, shall be able to create the home they want and dream of. And when you put your heart into your work, it’s then you really can make a difference.

Over 170,000 people are involved in the creation of a better everyday life for the many people. Business plans and expansion ideas are great motivators to work hard. But there is no substitute for the feeling of actually contributing to something bigger.

The IKEA values

Values cannot be invented – they can only emerge from one place: the heart. IKEA values are very much a product of our origin. Hard work, tough challenges, common sense, Swedish roots and limited resources have formed IKEA values.

To keep the IKEA Concept successful, we work to keep our values close to our heart. The IKEA values convey the essence of the entire IKEA culture.

Over the years we’ve learned that acting according to IKEA values not only brings us together – no matter what age, race or part of the world we live in – it helps us do business successfully.

We feel just as
much as we
think. The heart
is with us in
everything we do.


A cultural landmark at the heart of the IKEA world

As the IKEA Concept expands to reach more and more parts of the world it also grows farther and farther from its roots in Sweden, the roots that have nourished our values.

IKEA culture and values play such an important role in the IKEA business that a co-worker culture center was built in Älmhult, Sweden.

”Maintaining a strong IKEA culture is one of the most crucial factors behind the continued success of the IKEA Concept”

Ingvar Kamprad
IKEA founder

Visit the museum

On 30 June 2016, we opened the IKEA Museum in Älmhult which offers the chance to discover and be part of the IKEA story in a whole new way! The exhibition, covering an area of 3,500 m2, takes you on a fascinating journey – from the deep roots of IKEA to tomorrow’s way of living.